Objectives of the Study
- To know the level of service quality delivery of reliance fresh
- To know the customers satisfaction with reliance fresh.
- To suggest suitable strategies for upgrading the performance of store.
- To know about the customer retention.
- To find out the impact of the strategies on the daily business activities in the store.
- To analyze the effect of customer retention strategies on the performance of the employees, top management, sales of the divisions, merchandise turnover etc.>